More and more people use the internet to search for the products or services they need. Your business will gain credibility by having a professional website. Without a website, your potential customers will go to your competitors. If you already have a website but it is “home-made”, having it professionally redesigned will provide your business with a professional image which will inspire even greater confidence. For home-based businesses, this is particularly beneficial since you do not have a store front to promote your products or services.
As a business owner you probably think you can’t afford a professional website. Although the cost of designing a website varies, once it’s up and running, a website for a small business generally costs around one month rental for a small shop in a shopping mall. Compared with the cost of a newspaper ad where you only can reach limited audience when you consider the potential market you can reach with a website, it is a very cost effective way to promote your business.